Case study While at Paramount Digital
Clarkes Golf Centre
A Shopify store for a golf retailer and driving range
- Client
- Clarkes Golf Centre
- Sector
- Golf retail
- Platform
- Shopify
- Engagement
- 2024 to 2025
The shop
Clarkes Golf Centre are one of the larger golf retailers in the North West. Alongside the shop there is a twenty seven bay driving range, a par three course and an authorised custom fitting centre, so the website is selling to somebody who might also be turning up in person that weekend.
The catalogue is the scale of the thing. Clubs, shoes, clothing, trolleys and accessories, cut by brand and by category and by who it is for, which runs to hundreds of collections before anybody has added a product.
My part in it
This one is not mine to claim. It was built at Paramount Digital on a Shopify theme of their own, and I helped where I was needed rather than owning the build.
It is on here because it is real work I had a hand in, and because a portfolio that only shows the jobs you ran start to finish is not a full account of what you have done.
What clients say
In their words, not mine.
Aaron built our website and now looks after the search side of it, and it's the first time anyone's shown us numbers that mean something. Enquiries from people searching for the coatings we actually do, rather than our name, have roughly doubled in six months. He built a page for exhaust ceramic coating that ranks on its own, and every month we get a short report in plain English saying what changed and why. Straightforward to deal with, and he tells us when something isn't worth doing.
Aaron has been excellent to work with. His WordPress development skills are first class, with a strong understanding of both the technical side and the practical needs of a live e-commerce website. He works quickly, communicates clearly and, most importantly, knows how to diagnose and fix problems without making things unnecessarily complicated. We've used Aaron for a range of WordPress development work and I've always found him knowledgeable, reliable and easy to work with. Highly recommended for anyone looking for an experienced WordPress developer.
Aaron built our online shop from scratch and it was the first time the brand actually looked like us online. Every pair we sell is a one off and he built the shop around that, so people find the right size and condition quickly. He handled design and build end to end, sorted the pricing and VAT properly, and I can add new pairs and update the site myself without going back to him every time.
We use Aaron for development we would rather not hand to a junior. The work comes back the way it was specced, on the date he said, and it goes out under our name without us having to check it twice.
